| |FEBRUARY 202519facility has a clean room environment as well as premium quality epoxy coated floors. With such robust features, the company creates a contamination-free environment, which not only meets international quality standards, and ensures product integrity, but also offers a safe working environment. The state-of-the art facility is equipped with advanced Programmable Logic Controllers (PLC) controlled manufacturing vessels, automatic tube filling and liquid filling lines which ensure that the products are manufactured with the highest level of precision and consistency. Adherence to strict GMP norms guarantee that each batch meets the exact specifications, providing reliable and superior-quality products every time. Dedicated Research & Development (R&D) In addition to manufacturing prowess, Research & Development (R&D) is the key strength at Bio Avenues. Vastly experienced `Product Research and Formulation Development Team' is having years of hands-on experience in derma/cosmeceutical segment. Equipped with the knowledge and access to all the upcoming ingredients and research combinations and awareness of finer details like texture/fragrance and therapeutic requirements of these products.Single Window AdvantageOne major advantage with Bio Avenues is their over 20 years of product branding, scientific-marketing aids, packaging designing and printing/fabrication experience within the group companies, making them well equipped to undertake all the product cycle needs in one go."The market for cosmeceuticals is highly dynamic and changes at a very fast pace. So, we need to be agile and continually create innovative products. Additionally, we attend worldwide exhibitions to keep ourselves updated, and invest significantly to introduce products with newer formulations", says Deepak Grover, Co-Founder, Bio Avenues.Bio Avenue's extensive and detailed approach, focused on R&D excellence, has been a key driving force behind the company's success. However, beyond this, the company has created a loyal client-base by emphasizing ethical business practices, delivering exactly what it promises. The company places significance on quality assurance, which has boosted its reputation in the market, and empowered it to maintain long-term relationships. Journey and Future Roadmap Bio Avenue's journey started in 2002, when the firm's parent company Medivisual Healthworld initially started its operations as a pharmaceutical branding and scientific marketing information provider, working with various pharmaceutical companies like Sun Pharma (known as Ranbaxy at the time), Dr Reddy's lab, Mankind and more. From these collaborations, the team gained invaluable knowledge about the importance of branding, and the manner of sharing scientific marketing information. Leveraging these insights, way back in 2009 the founders set up Aurel BioLife and then Aurel Derma, launching there own brands in the competitive Pharma sector. With excellence as a mantra and no compromise for quality, within few years their brands created a niche in the tough doctor-prescribed segment. In 2020, the team once again leveraged its backward integration capabilities, creating Bio Avenues an R&D based state-of-the-art Cosmeceutical products manufacturing company that creates efficacious formulations. Currently, the group has gained tremendous momentum, growing at a 25-30 percent year-on-year basis, reflecting its excellence in the field. Aligned with its dynamic and agile method of expanding, Bio Avenues is always working towards increasing its presence. In this ever-evolving domain, the company's R&D team is playing a pivotal role in continually advancing with the market trends, staying ahead through extensive development initiatives, and collaborating with leading companies. Envisioning a thriving future, the company aims to continue innovating, introducing more molecules, and partnering with more brands, customizing formulations, and developing products that combine various benefits aligned with the demands of its diverse client base. With these wide-ranging strategic initiatives, Bio Avenues aspires to become the leading cosmeceuticals manufacturers in India. PO
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