Stan Serrao

Chairman & Managing Director

The genomic wellness industry in India is still navigating a complex set of challenges. Limited public awareness, misconceptions that genetics is only about rare heredity diseases, and the belief that daily health action is needed only after symptoms arise continue to slow adoption. Most people struggle to translate early detection of their health risks into practical lifestyle changes, while relatively a longer turnaround time, perceived cost, and lack of trained genetic counsellors and professionals add to further hesitation. The gap between advanced genomic science and every day actionable wellness guidance remains a major pain point. This is especially evident in healthcare systems that prioritizes treatment over prevention.

Welocity Genetics fills these gaps by positioning  genomics as a consumer-centric preventive wellness  option as opposed to expensive clinical interventions. The  company offers health-conscious individuals to have a clear  and strong understanding of their genetic predispositions  and take appropriate action through simplified once-in a-lifetime at-home DNA testing, DNA comprehensive DNA  report, multilingual genetic counselling and year-long  wellness helpdesk assistance. Their cohesive solutions  integrate gene-based personalized nutrition, fitness  with customized exercise regimen and a wide range of  lifestyle choices including sleep patterns, mindfulness,  gratitude, healthy habits, and behavioural advisory, and  its education division develops trained professionals to  create awareness scaling.

Personalized Wellness Through Genetic Insights

Welocity Genetics is a genomic wellness company that  deals with personalized gene-based preventive health  solutions based on scientific genetic insights. The company  operates at the intersection of genomics, nutrition and  lifestyle modifications while creating mass awareness,  with the objective of helping individuals and families  understand their genetic predispositions and make  informed, proactive health choices. 

The main offering of the company is the once-in-a lifetime genetic profiling, which is provided by a simple  at-home saliva-based DNA test. Clients are provided with a comprehensive, consumer-friendly genetic wellness report  after the sample is collected and processed in a specialized  DNA laboratory. The report covers various panels, such  as nutritional deficiencies, nutrition metabolism, dietary  intolerance, fitness sensitivity, sleep habits, emotional  characteristics, addictive behaviours, comprehensive  organ health risks, and lifestyle predispositions, such  as diabetes, obesity, and cardiac vulnerability. Notably,  the company makes genetics a predictive and preventive  instrument rather than a diagnostic or medical treatment.

One of the major strengths of the company is its support  with DNA report interpretation and genetic counselling.  All valued clients are provided with a scientific counselling  session, whether online or in person, in which professional  and experienced genetic counsellors interpret the complex  genetic information into real-life actionable tips. Apart  from English and Hindi, counselling is provided in many  Indian languages, which makes it easier for different  regions and age groups. The company designs tailor-made  gene-based meal plans and daily-routine plans based on  genetic insights and existing lifestyle habits, with a high  focus on food as the key lever of long-term health.

In addition to individual testing, the company has  established a robust education and capacity-building  ecosystem with its academic division - Welocity Institute  of Genomics, Nutrition and Entrepreneurship Training  (WIGNET). Through flagship programs such as 2-month  Online Certificate Course in Nutrigenomics (CCNG), the  company has trained medical doctors, AYUSH practitioners,  nutritionists, dietitians, wellness professionals and  aspiring wellness enthusiasts. These programs enable  health-conscious individuals to responsibly apply genomics  in real-world settings. This education-oriented approach  has been extremely successful in reducing the gap in  awareness and promote ethical use of genomic science as a  wellness practice.

Welocity Genomics also provides Student Genomics,  a school-going children (between 3 – 19 years) oriented  genetic testing that maps their health, nutrition, learning  style, personality characteristics, and individual talents in  children and youths in their growth years. The company  also offers 6-month support after the testing, ensuring that  it is possible to implement continuous guidance, lifestyle  tracking, and wellness optimization.

“Genetics is not about predicting disease; it is about  predicting possibilities,” says Stan Serrao, Chairman  & Managing Director of Welocity Life Sciences. “When  individuals understand their genetic blueprint early, they  gain the power to make low-cost, high-impact lifestyle  choices.” “That shift - from reaction to prevention - is the  future of healthcare.”

From Vision to Gene-Based Wellness Leadership

Welocity Genetics was founded in 2016, under the leadership  of Stan Serrao, when genomics was still a research and  clinical diagnostics field in India. The company officially  rolled out its unique services in 2017 and placed itself in  the field of consumer genomics, nutrition, and preventive  health-related wellness, which was a comparatively an  unexplored territory in the Indian consumer health sector.

Though Covid-19 dented its operational efficiency,  primarily due to challenges of handling biological samples  and economic slowdown, it withstood the test of the time  and consolidated its position thanks to the deep conviction  in the fascinating science of genetics and organizational  passion. With necessary organizational restructuring,  today, Welocity Genetics has emerged as a credible player  in the Indian genomics space and positioned itself as the  pioneer and market leaders having stepped into its 10th  year of successful operation. 

Looking ahead, Welocity Genetics is committed to  establish itself as a key player in the future of genomics in  the mainstream of preventive healthcare in India. One of  its focus areas is to continue creating mass awareness and  offer industry-specific education, whereby the company  has planned to substantially increase its academic  component with innovative courses in genomic wellness  including nutrigenomics and epigenetics. Company has  set a smart goal of certifying a large number of genomic  wellness professionals in 2026 alone, building a proficient  ecosystem that can lead to mass consumption.

At the consumer level, the company is committed to  scale-up its genetic wellness offerings throughout India and  will also plans to penetrate into a few international markets.  While Welocity Genetics is committed to maintain strategic  distinction between clinical treatment, it aims to enable  access to evidence-based advanced genetic risk screening  by collaborating with medical experts, and continue to  focus on non-medical, lifestyle-based interventions. Having  prevention, personalization, and education at its heart,  the company is also working towards a vision of genomics  being integrated as a fundamental component of day-to-day  health decisions.