India Pharma Outlook Team | Tuesday, 23 September 2025
Ronnie Coleman Signature Series (RCSS) has formally established an exclusive strategic agreement with Bright Lifecare (HealthKart), one of India's top health and wellness organizations, marking a significant milestone for the country's fitness and nutrition sector.
With this move, Indian consumers would have direct access to the renowned international supplement brand that was established by "eight-time Mr. Olympia" Ronnie Coleman. The sports nutrition scene in the Indian Subcontinent is probably going to benefit from this startegic partnership.
Through this startegic partnership, HealthKart will be the exclusive manufacturer, distributor, and retailer of RCSS's globally established fitness nutrition line, in the Indian Subcontinent, including Sri Lanka, Nepal, and Bangladesh. Brands like Yeah Buddy, King Whey, and Pro-Antium can now reach wider audiences of athletes, bodybuilders, and fitness-seekers throughout South Asia.
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This expansion is not merely a regular international expansion; it is the joining of two power houses on a global scale. RCSS is known worldwide for its hardcore and uncompromising performance vision, and Bright Lifecare (HealthKart) has helped build some of the most trusted nutrition brands in India (to name a few) - since 2011 such as MuscleBlaze, HK Vitals, Gritzo, Fuel One and TrueBasics.
Together, they offer unparalleled synergy: world-class formulations from RCSS combined with HealthKart’s manufacturing, retail market , digital and e-commerce capabilities.
To further enhance consumer trust and access, they will be launching the official India website, www.ronniecoleman.net.in, soon, which will enable easy access to genuine RCSS products for athletes and fitness enthusiasts alike.