Seelingo India: Shaping The Future Of B2b Pharma & Healthcare Procurement

Vivek Prabhakar, CEO

Vivek Prabhakar

CEO

The B2B pharmaceutical and healthcare marketplace is in the middle of an important phase of transformation. The old way of doing things, like fragmented supply chains and manual processes, have all been replaced with digitized platforms that rely on transparency, agility, and precision. This shift was a countermeasure to a confluence of issues including supply chain management inefficiencies, a spike in the demand for personalized medical items, and re­al-time data for informed decision-making. 

However, in the context of these pressing challenges, there lies an opportu­nity to adopt intelligent systems that will deliver predictive analytics, streamline operations, and protect the integrity of pharmaceutical transactions.

A visionary enterprise Seelingo India has taken the step ahead, innovating, being precise, and unwavering in its commitment to building the healthcare procurement of the future. One of the most compelling differentiators of the company is its AI-powered procurement engine. The platform deploys sophisticated algorithms to intelligently match healthcare buyers and the ideal suppliers based on many variables including pricing, geospatial proximity, regulatory compliance, and quality metrics. “The smart matching mechanism guarantees transactions are good for both price and meeting healthcare standards, creating trust and ensuring efficiency across the board”, says Vivek Prabhakar, CEO, Seelingo India.

Seelingo India is different from the standard generic platforms with fixed procurement frameworks that work in a one-size-fits-all manner. It customizes its services to the unique purchasing behavior of each client. Dynamic pricing models, solutions for AI-generated product recommendations, etc. help users to experience a personalized experience. This flexibility enables healthcare providers to make more informed decisions faster and make better use of a budget.

The functionality that distinguishes it the most is its supplier performance analytics. They have the ability to get extra information about vendor reliability, a vendor’s historical fulfillment rates, and issue resolution trends. Data transparency to this level is not only a driver of supply chain cycle time reduction but also of supplier accountability within the organization.

Uncompromising Security & Data Integrity

With digital platforms gaining prominence in healthcare procurements, data security has become a top priority. This is something that Seelingo India tackles head-on by embedding best in class cybersecurity features across its platform architecture. It has a robust security infrastructure consisting of end-to-end encryption, multi factor authentication and AI driven anomaly detection to thwart breaches and unauthorized access.

Compliance is a commitment the company is just as rigorous about. Seelingo India adheres to global regulatory standards and conducts regular audits and penetration tests to make sure that there is a high level of security and resilience for the data. This layer of transparency comes from its secure and immutable transaction record keeping that allows every stakeholder to trace and verify every step of the procurement process.

Besides that, Seelingo India's automated fraud detection tools do real time monitoring of the ecosystem with flags on abnormal patterns and fraud avoidance for all the participants. These features combined with sophisticated access controls make the platform hard to penetrate from the outside as well as inside, protecting the integrity of every transaction.

Full-Spectrum Supply Chain Transparency

The mere existence of counterfeit drugs and uncertain vendor credibility in the industry makes supply chain transparency not a luxury, but a necessity. The need of the hour is addressed by Seelingo India using the most advanced traceability tools which give real-time visibility from manufacturer to the end user. With its end-to-end tracking system, it becomes easy for stakeholders to verify the origin, handling, and compliance of every product with a few clicks.

The other cornerstone of the platform is supplier verification. Vendors are subjected to strict checks before they are allowed to gain access such as regulatory certification reviews, quality audits, and AI-driven risk assessments before gaining access. This vetting process removes unreliable or non-compliant participants from the supply chain and prevents counterfeits from infiltrating the supply chain.

The smart matching mechanism guarantees transactions are good for both price and meeting healthcare standards, creating trust and ensuring efficiency across the board

Vivek Prabhakar, CEO

Seelingo India issues digital certificates for all of its healthcare goods to back authenticity and ensure compliance with Good Manufacturing Practices (GMP) and the health authorities. On the platform, there is a sophisticated system for supplier scoring derived from metrics such as complaint resolution, quality adherence, and delivery performance, enabling buyers to see the level of performance of the suppliers more clearly and with greater trust.

Seamless Integration & Logistics Innovation

Legacy infrastructure is the biggest challenge in digital healthcare procurement due to its disjointed nature. There exist many healthcare organizations that use outdated systems that are not compatible with modern digital platforms. This challenge is solved by Seelingo India’s versatile, API driven architecture which supports a wide variety of data exchange protocols.

The platform guarantees the interoperability with hospital management software, ERP systems and third party logistics networks without hindering the existing workflows. Seelingo India also offers low code and no code integration options for those with limited technical expertise, which takes away some of the barriers to digital transformation.

The company is extremely innovative and its innovation goes on to cold chain and international shipping operations. Using IoT-enabled temperature-sensitive pharmaceutical tracking devices, pharmaceuticals are monitored in real-time and with temperatures maintained to optimal levels during transit. Logistics algorithms are powered by AI to dynamically calculate what would be the most efficient shipping routes, considering factors such as weather patterns, customs regulations, and border compliance.

Seelingo India simplifies cross-border trade and ensures that regulatory protocols are strictly adhered to with its partner logistics providers who specialize in pharmaceutical transportation. Inventory management is further enhanced by smart warehousing and predictive analytics, which helps minimize wastage and lowers time to turnaround.

Seelingo India is a next generation ecosystem that enables modernization and security of the pharmaceutical and healthcare supply chain. It is well placed to be a cornerstone as it continues to expand its presence in the new global markets and invest in future ready innovations.

on the deck


Most Viewed

Addressing Antimicrobial Resistance (AMR) Through Collaborative Efforts Fostering a Quality Culture in the Pharmaceutical Industry Advancements in Computer-Aided Drug Design for Pharmaceutical Research Why India is Gaining Popularity for Clinical Trials The Future of Kidney Transplants in India Usage of Conversational AI in the Health Insurance Sector Strategies for India to Reduce Its API Dependence on China Business Impact of USFDA Approvals on Indian Pharma Companies Innovative Strategies for Expanding Access to Life Saving Healthcare Solutions Badhal Village Crisis: How Rapid Diagnostics Could Have Saved Lives Why India is a Hotspot for Biotech Startups? Why Adapting Flexibility in IP Rights will Drive Generics Market Meeting the Challenges of High-Potency API (HPAPI) Production Impact of Human Factors Engineering on Medical Device Safety The Future of Pharma: Embracing Continuous Manufacturing The Role of Orphan Drugs in Treating Rare Diseases Emerging Technologies Shaping the Future of Drug Formulation Strategies for Optimizing Pharmaceutical Supply Chain Efficiency The Future of Medicine: Harnessing the Power of RNA-based Therapeutics AI in Medicine: Unmasking the Myths and Embracing the Transformative Reality Cycle Pharma Acquires Banner Life Sciences WHO's First-ever Global Summit on Traditional Medicine Starts in Gujarat The Importance of Data Integrity in Pharmaceutical Quality Control DCGI in Talks with Stakeholders to Develop a Standardised Web Platform to Assure Drug Quality and Patient Safety Glenmark Pharmaceuticals secures ANDA Nod for 0.03 per cent Tacrolimus Ointment Streamlining Laboratory Operations with a Modern LIMS Healthtech Start-up Suraksha QR Ropes In Actor Murali Sharma as its Brand Ambassador Unlocking the Potential of Pharmacogenomics: Enhancing Drug Safety and Efficacy The Impact of Pharmaceutical Testing on Drug Development India has Identified Three Health Priorities to Strengthen Global Health Infrastructure, says WHO National Health Authority launches 100 Microsites Project to Speed Up Digital Health Adoption India Should Partner with Australia to avail PBS for the Selection, Listing, and Pricing processes of exported drugs, says Sudarshan Jain Zydus Lifesciences India More than Doubles Profit Due to Increased Sales in the US India Triples Organ Donations over Past Decade says Union health minister Mansukh Mandaviya Advent Therapeutics Awarded $3 Million NIH Grant For Novel Neonatal Lung Therapy Three Pharma Marketing Strategies That Drive Sales Novartis Targets India's Rare Disease Market with 17 Clinical Programs UK Health Regulator approves GSK's Vaccine for the common respiratory virus RSV WHO Urges Increased Use Of Recommended Malaria-Fighting Tools Karnataka Budget Offered a Significant Boost to Health & Lifesciences Start-ups with Focus on Infrastructure & Innovation Three High Potential Moonshot Project Areas in Pharma CCI approves Bharat Biotech International-Eastman Exports deal How Biotech is Revolutionizing the Fight Against Cancer LifeCell and HaystackAnalytics ink strategic pact to scale-up TB whole genome sequencing pan-India Mankind Pharma IPO To Open On April 25 With A Price Fixed At Rs 1,026-1,080 Per Share US CDC Approves Second Omicron-Updated COVID Booster For Adults Three Trends that will Impact Pharmaceutical Industry in 2023 ModeX Therapeutics Commences Phase I EBV Vaccine Trial with Merck Designing Impactful Leadership and Talent Management Programs with Strategies for Success Novo Nordisk and Valo Health Partner to develop novel Treatments FOPE Calls for Extended Deadline for Schedule M Compliance Telix Pharma To Acquire ImaginAb to Boost Therapeutics and Innovation Roche Secures US FDA Approval for its Ultra-Sensitive ISH test Rappta Therapeutics and SpringWorks Partner on Molecular Glue Targeting PP2A Taro Pharma To Acquire entire stake in Antibe Therapeutics Innovent Biologics Secures Breakthrough Therapy Designation for IBI343 Emcure Pharma Launches Largest R&D Centre in Ahmedabad Zydus Bags USFDA Nod for Phase II(b) Trial to Optimize Usnoflast Dosage US FDA Approves Amgen's Lumakras-Vectibix Combo for KRAS G12C-Mutated mCRC Glenmark Pharma Unveils generic anticoagulant injectable emulsion Strides Pharma Bags USFDA Nod for OTC Acetaminophen-Ibuprofen Combo Tablets US FDA Lifts Hold on Sanofi's Trial to Make Cialis Available Over-the-Counter Hoth Therapeutics Expands Intellectual Property with New Patents Jaguar Health Starts POC Trial of Crofelemer for Rare Pediatric Disease MVID Pharma and Healthcare Sector Eyes Union Budget 2025 for Innovation Boost How Innovative Drug Formulations are Enhancing Treatment Outcomes Apollo and Mayapada Healthcare Unite to Boost Indonesia's Healthcare Novo Nordisk Reports Positive Phase 1b/2a Results for Amycretin Govt to Extend Schedule M Compliance Deadline for Drug Manufacturers to Dec Lupin Secures US FDA Nod for Ipratropium Bromide Nasal Solution ANDA Granules Pharmaceuticals Secures USFDA Nod for Key Generic Drug Bajaj Healthcare Bags DCGI Nod to Manufacture Pimavanserin API & Formulation Union Budget 2025: Healthcare Gets 9.78% Boost, Allocation Nears 1 Lakh Crore Metropolis & Roche Launch Self-Sampling HPV Test for Cervical Cancer Sigachi Industries Invests $1M in Hyderabad R&D Hub for API Innovation Pharma Testing Market Surges with Rising Demand for Biologics ISTH Releases Clinical Practice Guideline For Haemophilia Treatment Sanofi and Biovac Lead Polio Vaccine Manufacturing Capabilities Sun Pharma and Takeda Ink Pact To Market Gastrointestinal Drug Takeda and Ascentage Pharma Ink Option Agreement For Olverembatinib Enhancing Compliance through Effective Pharmaceutical Regulatory Affairs Strategies India poised to become a Global Hub for Clinical Trials: Exec SCHOTT Pharma Unveils Next-Gen Polymer Syringes for Enhanced Safety GSK's Jemperli Gains EU Nod for First-Line Treatment of Endometrial Cancer Union Health Secretary Urges Stronger Drug Regulations for Quality Control Telangana Govt Inks Landmark Deals to Propel Life Sciences and Job Growth R&D in Indian Pharma: Breakthroughs and Innovations in 2024 Dr. Reddy's Partners with Shanghai Henlius to Develop Cancer Drug Uniphar Expands Global Footprint with Three New Facilities 74th Indian Pharmaceutical Congress 2025 Opens Registrations AGC Pharma Expands HPAPI Capabilities in Barcelona to Meet Growing Demand The Future of Genomic Sequencing: Trends That Will Define the Next Decade Lexaria Bioscience Ethics Review Board Nod to Commence New GLP-1 Study Amitabh Kant Urges India to Focus on Innovation at BioAsia 2025 Government Enhances Research & Integration Initiatives in Unani Medicine Blind & Deaf individuals face Major Barriers to access Medicines: Report C-CAMP and PariSante Campus launched Indo-French Life Sciences Hub Jaguar Health Begins Pediatric Trial for Crofelemer in Short Bowel Syndrome Algiax Pharma Reports Promising Phase 2a Results for AP-325 Govt Bans 34 Antimicrobials for Use in Animals Pharmaceutical Procurement Strategies: How to Optimize Costs Personalized Medicine: Get Tailored Treatment Plans for You Now How to Bridge the Healthcare Gap in Emerging Markets with MedTech The Evolution of In-Vitro Diagnostics: Trends and Future Prospects Needle-Free Injection System: A Game Changer in Less Pain Vaccination How Global Capability Centers are Shaping the Future of Biometrics Building a Successful Pharma Brand in India: The Role of Scientific Communication Unlocking India's Innovation Potential in Pharma The Future of Green Chemistry in API Production Top 10 Pharmaceutical Recruitment Consultants - 2024 | Pharma Outlook Blockchain for Secure Pharmaceutical Supply Chains - 2025 & Beyond Mass Spectrometry in Biomarker Discovery for Early Disease Detection Iconovo and Lonza Team up to Advance Intranasal Biologic with ICOone Nasal Fetal Imaging to Cardiac Diagnosis: The Expanding Role of Ultrasound Balancing Innovation and Affordability in Medical Solutions for India Changing Landscape for LTBI and Syndromic Testing Methodologies How Advanced Training Methods can Enhance Patient Care Balancing Cost Efficiency and Compliance in Pharmaceutical Manufacturing LUB Urges Govt to Scrap Mandatory Lab Testing for Cough Syrup Exports Role of Optical Imaging in Early Cancer Detection and Treatment Hoth Therapeutics Unveils Promising Data for KIT-Targeting Therapy Pharmexcil Engages ASEAN Nations to Boost Pharma Trade Ties Fortis Partners with Teleflex for South Asia UroLift Training Anti-Infectives: How New Research is Shaping Infection Control Building Bridges for Sustainable Growth through Strategic Alliances in Ethical Pharmaceuticals Quality as the Cornerstone of Lab Solutions FDA Approves Roch's NSCLC Diagnostic Linked to Emrelis How Early Detection is Transforming Cancer Treatment in India Ensuring Data Privacy in Pharma World Enhancing Clinical Trial Supply Chain Resilience to Address Global Disruptions in India Cost-Effectiveness of Minimally Invasive Surgery in Outpatient Settings How Organic Synthesis is Accelerating Drug Discovery in Pharma Strategic finance for pharmaceutical innovation and stability Top 10 Teleradiology Service Providers - 2024 | Pharma Outlook Importance of Investing in R&D and Quality for Competitive Advantage in Eye Care Top 10 In Vitro Diagnostics Companies - 2024 | Pharma Outlook Phytopharmaceuticals: Driving Global Herbal Medicine Innovation Gender Gap in Healthcare: Why Women's Health Needs More Research Impact of Modern Technology on the Indian Life Sciences Sector Why Global Pharma Expects CDMOs to Be Ready for Joint Inspections The Role of Customizable Stent Grafts for Treating Complex Anatomies Nutraceuticals vs Pharmaceuticals: Complementary or Alternative in Chronic Disease Management? Top 10 Pharma CDMO Companies In India – 2023 | Pharma Outlook Leaping Towards Global Compliance with Revised Schedule M Meril Concludes TechVentory, Boosts AI-Driven Healthcare Supply Chains 10 Pharma Sector Revolutions in India Standardizing Medicine Labeling and Embracing Digital Transformation Creating a patient-centric healthcare ecosystem for all Biomanufacturing of Enzymes: A Sustainable Approach to Industrial Biotechnology Integrating CSR into HR Practices to Enhance Brand Reputation in Pharma Merck Launches Phase 3 Trial for Promising Dengue Vaccine V181 Breakthrough: Eye-Opening Healthcare Strategies Doctors Swear By on Doctor's Day 2025 Bristol Myers Squibb Reports Strong Phase 3 Results for Deucravacitinib trail Alcon Launches Innovative Daily Lenses Designed for Long-lasting Comfort Apisolex Excipient by Lubrizol Backs Phase I Drug Success FDA Approves Enflonsia to Prevent RSV in Infants with One Dose Biosimilars in India 2025 Market Trends, Growth Forecast & Opportunities How Regulations Are Shaping India's Medical Device Landscape Bharat Biotech Partners with GSK for Shigella Vaccine Development Eli Lilly Obesity Drug Shows 11.5% Weight Loss in 12 Weeks Laborate Pharmaceuticals: Illuminating Pathways Of Quality, Affordability Innovation In Healthcare Sun Pharma Bags CDSCO Approval to Produce Fexuprazan Hydrochloride Tablets The Fusion of Biology, Medicine, Health, and AI Glenmark Gets DCGI Nod to Launch Oncology Drug BRUKINSA in India Kyndryl Partners with Dr Reddys to Automate Global IT Operations How Robotic Assisted Surgery Is Redefining Precision in Kidney Transplants Top 10 Women Disruptors in Asia Pharmaceutical Industry

Editor's Guest


© 2025 India Pharma Outlook. All Rights Reserved.